It was a 100 years ago today that Neiman-Marcus opened it’s doors for the first time and it happened here in downtown Dallas. The flagship store opened in 1914 at it’s current location of Main Street @ Ervay Street.

One of the greatest annual events for shoppers everywhere is the Neiman-Marcus Christmas Catalogue where you can find such necessities as an imperial sacrificial robe worn by a Chinese emperor, sterling silver thermometer case for doctors, and cars galore from Mercedes-Benz to Lexus.

A popular urban legend about the store was the “$250 chocolate chip cookie recepie”. The reason it’s a legend is for the following reasons: The “complaintant” said the charge was on her Visa statement - NM doesn’t accept Visa in the stores; NM didn’t even make a chocolate chip cookie when this legend began and this rumour first began in the 1940’s except then it was the Waldorf-Astoria and their Red Velvet Cake.

So grab yourself a sterling silver bubble wand and start celebrating the 100th of the grand dame of retailing! May you have another 100 successful more!